Snapchat no longer rewards fully AI-generated Spotlight content

Snapchat has adjusted its recommendation systems to ensure that only videos created by real people are eligible for Spotlight recommendations, taking a stance against AI slop. This update means that fully AI-generated videos will no longer be rewarded or promoted within the Spotlight feature, Snapchat's platform for user-submitted short videos. The move is intended to preserve the authenticity and originality of content on the platform, encouraging creators to produce genuine videos rather than relying solely on AI-generated material. This change reflects broader industry concerns about the proliferation of AI-generated content and its impact on user experience and content quality.